The Humble Beginnings of a Cultural Icon In the early 1980s, a laid-back surfer from Laguna Beach, California named Shawn Stüssy began shaping surfboards for a local following. With a marker in hand, he scrawled his last name across each board in a loose, graffiti-inspired script that Stussy Clothing would soon become one of the most recognizable logos in fashion history. What started...